Africa Has a Tourism Marketing Problem. Its Beaches Prove It.
Africa’s beaches can compete with the best in the world, but global rankings rarely show it. The problem is not the coastline. It is visibility, positioning, and marketing power.
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Why Kenya must act now to revive JKIA’s Greenfield Terminal
Launched as a cornerstone of Vision 2030, Jomo Kenya International Airport’s (JKIA) Terminal 3 project, dubbed the “Greenfield Terminal”, had initially set hopes high. With a projected cost of US$650 million, the project aimed to augment the airport’s capacity by 20 million passengers. However, this dream was short-lived as the project, which commenced in 2014,…
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Trans-African infrastructure: a vital tool to ignite tourism and trade
The Trans-African Highway network, a bold blueprint conceived to foster economic integration on the African continent, has been a captivating vision since its inception in 1971. Initiated by the United Nations Economic Commission for Africa (UNECA), the project aims to integrate the continent through an expansive road network. Despite political obstacles and inconsistent collaboration between…
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The Impact of Airspace Liberalization on Tourism and Trade in 2023
Africa has the demand, destinations, and trade potential. What it still lacks is affordable, practical air connectivity. This article looks at how high flight costs hold back tourism and business across the continent, and why airspace liberalisation could become one of Africa’s most important growth levers.
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Building Kenya’s tourism competitiveness in Africa
My Opinion Piece in The Exchange (2022-11-18) about the impact of Kenya’s e-visa policy on tourism
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For once, Africa has an image advantage
As the world reopens, and leisure tourism gradually resumes, African countries have a competitive advantage in the scramble for tourist arrivals. As the world continues to battle Covid-19, most African countries seem to have weathered the global public health crisis quite benignly. This has left newsrooms across the planet puzzled. For decades if not centuries, the…
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Remote workers – a Key Source of Africa’s Future Tourism Revenue
Digital Nomads are now changing the way of doing business in Africa given the upsurge and availability of internet connectivity. In 2020, remote working finally became normal everywhere. Analysts and thought leaders had predicted that this would happen “soon” for the past 25 years, but it took a global crisis for it to materialize. Since…
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Going cashless in Kenya is now King!
How the pangs of the pandemic are forging a new era of cashless payments for Kenya and Africa, as the world returns to a new normalcy. A few weeks ago, I was positively surprised to see a sign in a sports shop in Karen, stating that they no longer accepted cash, only cards and mobile…
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Nairobi, a city of endless roadworks
Kenya is bustling with roadworks at the moment. Nairobi is leading from the front. With the promise of great highways soon, however, comes utter chaos now. Every other major road seems to be under construction in 2020. As an inevitable result, brace for slow, bumpy rides through choking traffic jams on temporary mud roads. Nairobi…
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HotelOnline: How we scaled across Africa
The first-ever African Innovation Week took place in Addis Ababa at the African Union Headquarters, Oct. 28 – Nov. 2. AIW is an international conference, showcasing entrepreneurship in Africa. I was honoured to be among the keynote speakers. Our experience of scaling HotelOnline across Africa is one of my favorite topics! Africa is experiencing an…
